Recently, over 100 local media moguls, friends, clients, and bourbon-lovers gathered at the Dallas Rye 51 store for one night only to experience an evening full of bourbon, barbecue, shopping, and networking. Representatives from news sources such as Dallas Morning News, Dallas Observer, male-focused online magazines such as Thrilllist,UrbanDaddy.com, as well as influential bloggers such as foodbitch, Dallas Foodie, and Crave DFW,cleared their schedules to experience this pop-up event. Why? I’ll explain.
Jennifer Smart & sister Lauren Smart, who is the Arts/Culture Editor forDallas Observer. Photo by Mason Pelt Media.
Less than a week before, Bulleit contacted us and said they wanted to bring its $150,000 luxury tailgating traveling bourbon bar from the 2012 Neiman Marcus catalog stocked full of product. Personified as “Woody,” this personality-packed wooden bar on wheels was making a nationwide tour with Dallas on the schedule.
Steven Doyle (far right) of CraveDFW.com and friends. Photo by Mason Pelt Media.
The shindig started at 6 p.m. and officially ended around 8 p.m. To add to the scene, beats were being spun from Dallas DJ Mike Detloff.
Social Media Personalities Matt Decuir, Jean Fang, and Nelli Tokleh (repingDallasFoodNerd)
According to Bulleit rep Christina Kavanaugh, Woody had travailed many previous stops. While in the Bay Area, Woody stopped at the Google Campus, Crissy Field, an Oakland A’s game, and a San Francisco Giants game.
Q Clothier rep Maddie Morrell (right) and guest.
According to Kavanaugh he also traveled to Southern California, Las Vegas, the Northeast, to a Broncos football tailgate in Denver, and to a Chiefs football tailgate in Kansas City before Dallas on October 8.
A side shot of “Woody”.
After Dallas, Woody headed to Portland, Louisville, Kentucky, Austin, Baton Rouge, Louisiana, New Orleans, Chicago, St. Louis, and Tampa.
Needless to say, Woody gets around. Read more about this on Dallas Morning News‘ website, which covered the event
